Patient Empowerment

Focus on the patient

All stakeholders in the health system agree: the patient must be at the centre of modern medicine.

But patient focus requires cooperation and independence. We are committed to ensuring that the activities of all stakeholders in care management are even more strongly oriented towards the needs of patients. Patient-support programmes enable companies to differentiate themselves from competitors and at the same time make a decisive contribution to greater adherence and compliance. Plus, they reduce the workload of doctors and improve the quality of life of patients.

For successful and sustainable implementation, with measurable effects on the quality of care in patient support programmes, a change in culture and appropriate management strategies are the foundation. Early and comprehensible information and active involvement of patients creates security and increases therapy awareness. Complex treatments require continuous and targeted use of drugs. Individual patient information creates trust and provides security throughout the entire treatment period. This leads to a higher quality of treatment and thus to more trust and compliance.

The aim is to ensure that service offers, from prevention to the treatment of illnesses to aftercare, generate relevant benefits that patients can experience individually. Together with you, we develop patient support programmes that focus on the wishes and needs of patients and their relatives. Direct exchange between the pharmaceutical industry, doctors and patient representatives results in a better understanding of the reality of care and further development of therapies. More targeted patient care is a matter of course for us.

Focus/topics

Patient education in line with digital transformation

Better prevention concepts and care experience

Patient-support programmes - for a better understanding of the indication

Prevention models as a success factor for patients and health insurance companies

Explanation of medications for specific target groups

Occupational health prevention

New information and advice on cannabis as medicine

Employee training for successful management strategies